NOX Holiday Homes

Privacy Policy

Our personal data protection obeys, but it is not limited to the EU Data Protection Directive 95/46/EC, the UK Data Protection Act 1998 and UAE’s Telecommunications Regulatory Authority Privacy of Consumer Information Policy combined to all international treaties which UAE is legally binding.

Your rights

You have the following rights, which you can exercise free of charge:

Access The right to be provided with a copy of your personal information (the right of access)
Rectification The right to require us to correct any mistakes in your personal information
To be forgotten  The right to require us to delete your personal information - in certain situations – and to unsubscribe to our channels
Restriction of processing The right to require us to restrict processing of your personal information—in certain circumstances, e.g. if you contest the accuracy of the data 
Data portability The right to receive the personal information you provided to us, in a structured, commonly used and machine-readable format and/or transmit that data to a third party—in certain situations
To object The right to object:

  • at any time to your personal information being processed for direct marketing;
  • in certain other situations to our continued processing of your personal information, e.g. processing carried out for the purpose of our legitimate interests.
Not to be subject to automated individual decision-making The right not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you 

Personal information we collect about you


 We may collect and use the following personal information about you:

  • Your name and contact information, including email address and telephone number and company details if applicable
  • Information to enable us to check and verify your identity, e.g. your date of birth
  • Your gender information, if you choose to give this to us
  • Your billing information, transaction and payment card information
  • Your professional or personal online presence, e.g. Facebook profile, if you share it with us
  • Your contact history, transaction and instruction history with us
  • Your nationality and immigration status and information from related documents, such as your passport or other identification, and immigration information, e.g. if you are a potential tenant applying for a tenancy
  • Information to enable us to undertake Anti Money Laundering and Terrorist Financing electronic checks on you
  • Information about how you use our website, IT, communication and other systems
  • Your responses to surveys, competitions and promotions
  • This personal information is required to provide our services to you. If you do not provide personal information we ask for, it may delay or prevent us from providing services to you.

How your personal information is collected

We collect most of this personal information directly from you—in person, by telephone, text or email and/or via our website. However, we may on rare occasions also collect information from publicly accessible sources, e.g. Companies ABC or XYZ Land Registry. We may also collect information from other publicly accessible sources such as:

Directly from a third party, e.g.:

  • sanctions screening providers;
  • credit reference agencies;
  • customer due diligence providers;

From cookies on our website—for more information on our use of cookies, please see our cookies policy How and why we use your personal information Under data protection law, we can only use your personal information if we have a proper reason for doing so, e.g To comply with our legal and regulatory obligations;

For the performance of our contract with you or to take steps at your request before entering into a contract;

For our legitimate interests or those of a third party; or

Where you have given consent;

We use your personal information under the legitimate interest basis for using and processing. Legitimate Interest may be used as a basis for processing when we have a business or commercial reason to process your information, so long as this is not overridden by your own rights and interests.

When we use and process your personal information for our legitimate interest, we will consider and balance any potential impact on you and your rights under data protection and any other relevant laws. Our legitimate business interests do not automatically override your interests – we will not use your personal data for activities where our interests are overridden by the impact on you (unless we have your valid consent or are otherwise required or permitted to by law).

Keeping your personal information secure

We have appropriate security measures in place to prevent personal information from being accidentally lost, or used or accessed unlawfully. We limit access to your personal information to those who have a genuine business need to access it. Those processing your information will do so only in an authorised manner and are subject to a duty of confidentiality.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so. If you want detailed information from Get Safe Online on how to protect your information and your computers and devices against fraud, identity theft, viruses and many other online problems, please visit Get Safe Online.

Marketing communications

We may use your personal information to send you updates (by email, telephone calls, SMS or post) about our services, including exclusive offers (mainly for free market appraisal of your property), or highlighting of current market trends and properties on the market that may be of interest to you.

We have a legitimate interest in processing your personal information for marketing purposes (see above ‘How and why we use your personal information’). This means we do not usually need your consent to send you marketing communications. However, where consent is needed, we will ask for this consent separately and clearly.

We will always treat your personal information with the utmost respect and never sell or share it with other organisations for marketing purposes.


You have the right to opt out of receiving promotional communications from us at any time by:

Contacting us by email at  or by telephone at +971 52 8654 208 or +971 45587789.

Using the ‘unsubscribe’ link in marketing emails: this will unsubscribe you from all marketing communications but you will still be able to receive property details if you are an applicant buyer or tenant (subject to a separate unsubscribe option).

Who we share your personal information with


We routinely share personal information with:

  • Third parties we use to help deliver our services to you, e.g. payment service providers, tenants’ vetting companies, electronic search providers, maintenance contractors, inventory companies etc;
  • Other third parties we use to help us run our business, e.g. website suppliers, case management system providers etc.;
  • Third parties approved by you, e.g. social media sites you choose to link your account to or third party payment providers;
  • Credit reference agencies;
  • Our banks;
  • Other companies within our group, to provide you with the same or closely related services

You have the right to opt out of receiving promotional communications from us at any time by:

Contacting us by post at dhh@drivenproperties (Att: DHH Team) or by telephone at +971 52 8654 208 or +971 45587789.

Using the ‘unsubscribe’ link in marketing emails: this will unsubscribe you from all marketing communications but you will still be able to receive property details if you are an applicant buyer or tenant (subject to a separate unsubscribe option).

How long your personal information will be kept

We will keep your personal information while you have an active matter with us or we are providing services to you. We will keep your personal information, as a minimum, for as long as necessary:

  • To respond to any questions, complaints or claims made by you or on your behalf;
  • To show that we treated you fairly;
  • To keep records required by law and thereafter
  • 5 years from any last communication with you for marketing of our services to you as detailed above under ‘How and why we use your personal information’ and under ‘Marketing communications’.
  • We will not retain your personal information for longer than necessary for the purposes set out in this policy and requested by law.


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NOX Holiday Homes